Xperiences was entrusted with the mission to energize Fiat’s dealers and equip them to achieve the brand’s commercial goals for the year. We designed and executed a highly successful event in Tanger, where dealers were not only trained on Fiat's latest electric vehicle lineup but also motivated to reach new heights in their sales efforts. The event combined hands-on learning with a clear focus on achieving key business targets, ensuring both the marketing team and Fiat’s dealers were aligned and fully prepared for the challenges ahead. The outcome? A highly satisfied team and empowered dealers ready to drive Fiat’s success in the Moroccan market.
